The Language Market

The Language Market

Lectures: 15

Seminars: 15

Tutorials: 0

ECTS credit: 6

Lecturer(s): prof. dr. Novak Lukanovič Sonja

Language and society
- Language and social interaction, power of language, language and economy

Language market
- Political economy of language (language market, language hierarchy)
- Economic parameters of language (normative and subjective)
- Multilingualism and economy (value of language diversity – majority, minority language, immigrant community language)
- Value of intergroup communication, language teaching
- Value of language vitality – effect of language on commercial currents
- Globalization/global economy from a sociolinguistic perspective

- Bourdieu, P. (1991) Language and Symbolic Power. Cambridge: Polity Press. COBISS.SI-ID - 29896029
- Grenier,G., Vaillancourt,F. (1983) An economic perspective on learning a second language. Clevedon: Journal of Multilingual and Multicultural Development.6,471-483. COBISS.SI-ID - 1556996
- Grin,F. (1990) The economic approach to minority languages.. Clevedon: Journal of Multilingual and Multicultural Development. 1/2, 153-173. COBISS.SI-ID - 1556996
- Grin,F.(1996) The economics of language: survey, assessment and prospects. International Journal of the Sociology of Language 121, 17-45.COBISS.SI-ID - 13688072 https://www.degruyter.com/journal/key/ijsl/html#issues
- Grin,F. (1999) Market Forces, Language Spread and Linguistic Diversity. V: Kontra,M., Phillipson, R., Skutnabb-Kangas, T., Varady, T. (ur) Language: A Right and a Resource. Approaching Linguistic Human Rights. Budapest: Central European University Press, 169-186. COBISS.SI-ID - 5437468 https://dk.um.si/IzpisGradiva.php?id=28527
- Jessner,U. (1997) Towards a dynamic view of multilingualism. V: Putz,M. (ur.) Language Choices. Amstedman: John Benjamins Publishing Company, 17-30. COBISS.SI-ID - 5399629
- Kim,Y.Y.(1988) Communication and Cross-Cultural Adaptation.Clevedon: Multilingual Matters. COBISS.SI-ID - 16044544
- Grin, F., Sfreddo, C. Vaillancourt F. (ur.) (2010) The economics of the Multilingual Workplace . New York: Routledge, taylor&Francis Group. COBISS.SI-ID - 11629901
- Novak-Lukanovič, S. (2011) Jezik in ekonomija na narodno mešanih območjih v Sloveniji. Annales, Series historia et sociologia, ISSN 1408-5348, 21, št. 2, str. 327-336. https://www.dlib.si/details/URN:NBN:SI:DOC-E29LHF2B